Internet of Yum digs into all the things that make us drool while we're checking our feeds.
In the '90s and early aughts, a celebrity chef was someone who turned their kitchen chops (be that knife skills or simply being charming behind the counter) into Food Network shows, packed restaurants, bestselling cookbooks, merchandise, or a deal with a sought-after brand. Now, they're someone who turns their bestselling cookbook into a Netflix show, or their YouTube show into a Hulu show, or their popular YouTube show into spinoff YouTube shows, or their blog into cookbooks, or their Instagram popularity into a TV Show, or their Twitter goldmine into a Martha Stewart-esque empire. Read more...
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