Home Mashable Best Buy is starting its Black Friday sale next week, because screw the calendar

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Best Buy is throwing out the Black Friday playbook.

The electronics retailer announced Thursday that it will have Black Friday deals available multiple times throughout the holiday season, starting with a four-day sale running Tuesday, Oct. 19 through Friday, Oct. 22. It also plans on kicking off its official sale a week early on Nov. 19. (Deep breaths.)

What's more, all deals will be covered by a new "Black Friday Price Guarantee" that prevents prices from dropping lower before the big day — so you know you're getting the best deal possible no matter when you shop.

Next week's initial sale will feature hundreds of markdowns on "the season's hottest tech," including:

  • $550 for a Samsung 70-inch 4K Smart TV, a $150 savings

  • $169 for the matte black Beats Studio 3 headphones, a $180 savings

  • Chromebooks as cheap as $99

  • Windows laptops as cheap as $189.99

  • Discounts of up to $540 on Samsung appliances

This story is developing...



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